Post by huangshi715 on Feb 15, 2024 7:59:45 GMT
You’ve optimized your blog and lead gen landing pages for conversions and your email list is filled with subscribers – prospects who have self-identified as being interested in your company and what you have to offer. But many of them haven’t yet taken the leap. Some of them may be interested in your product or services, but they might need a little nudge or reminder. And that’s okay, because after you read this post, you’ll have an arsenal of tactics to help direct those leads into your sales funnel and make them into happy customers. Here are five tried-and-true tactics you can use in your email marketing campaigns to convert qualified email subscribers into customers.
Follow up with curious prospects by sending triggered emails When Japan Email List prospects interact with your campaigns, your brand is top-of-mind – and you want to keep that momentum going. A great way to achieve this is with a triggered email: an email sent automatically to a subscriber in the event of an abandoned cart, subscription signup or some other interaction they have with your campaign. These emails get your subscribers’ attention because they’re relevant and timely. Website getAmplify explains that triggered emails have a click-through rate 152% higher than traditional emails – as well as 50% higher open rates. They can also have a serious impact on conversions.
According to this Business Week article, triggered emails are “responsible for hundreds of millions of dollars in Amazon’s annual sales.” Use triggered emails to follow up with users who abandoned your checkout or sign-up process One common type of triggered email is the “abandoned cart” email sent out when you start to check out or fill out a sign-up form but don’t complete the conversion. If a prospect has signed up for your list, or if you otherwise have their email on file, this is a perfect opportunity to follow up and ask what went wrong.
Follow up with curious prospects by sending triggered emails When Japan Email List prospects interact with your campaigns, your brand is top-of-mind – and you want to keep that momentum going. A great way to achieve this is with a triggered email: an email sent automatically to a subscriber in the event of an abandoned cart, subscription signup or some other interaction they have with your campaign. These emails get your subscribers’ attention because they’re relevant and timely. Website getAmplify explains that triggered emails have a click-through rate 152% higher than traditional emails – as well as 50% higher open rates. They can also have a serious impact on conversions.
According to this Business Week article, triggered emails are “responsible for hundreds of millions of dollars in Amazon’s annual sales.” Use triggered emails to follow up with users who abandoned your checkout or sign-up process One common type of triggered email is the “abandoned cart” email sent out when you start to check out or fill out a sign-up form but don’t complete the conversion. If a prospect has signed up for your list, or if you otherwise have their email on file, this is a perfect opportunity to follow up and ask what went wrong.